We're incredibly proud to welcome as our first global brand ambassador Grigor Dimitrov — one of Bulgaria’s finest sports talents who grew to become an internationally acclaimed tennis sensation. This partnership is a testament to our shared values of determination, excellence, and passion for what we do.
Born in the southern Bulgarian town of Haskovo, Grigor – or just Grisho, as people in Bulgaria amicably call him – always proudly represents our shared home country on the global stage. A trailblazer with multiple career milestones, he holds the distinction of being the first Bulgarian tennis player to win an ATP finals title. As Bulgaria’s first unicorn with headquarters now in the UK, we deeply respect his determination, his successes, and his Bulgarian heritage.
Born in the southern Bulgarian town of Haskovo, Grigor – or just Grisho, as people in Bulgaria amicably call him – always proudly represents our shared home country on the global stage. A trailblazer with multiple career milestones, he holds the distinction of being the first Bulgarian tennis player to win an ATP finals title. As Bulgaria’s first unicorn with headquarters now in the UK, we deeply respect his determination, his successes, and his Bulgarian heritage.
Having won nine ATP Tour singles titles to date, reached world No. 3, and currently holding a streak of 52 consecutive Grand Slam appearances, these are just a few of Grigor's many accomplishments on the global stage. At Payhawk, we draw inspiration from his achievements as we strive to make a meaningful global impact, assisting customers worldwide.
Having won nine ATP Tour singles titles to date, reached world No. 3, and currently holding a streak of 52 consecutive Grand Slam appearances, these are just a few of Grigor's many accomplishments on the global stage. At Payhawk, we draw inspiration from his achievements as we strive to make a meaningful global impact, assisting customers worldwide.
We love Grigor's playing style – a blend of dynamism and elegance – as well as his character. He embodies competitiveness and passion while maintaining humility both on and off the court. Simultaneously, Grigor consistently supports various charities through his own foundation. All these qualities mirror our aspirations as a company and shape our ethos as individuals. You can learn more about the reasons for choosing Grigor as our global brand ambassador by our co-founder and CEO Hristo Borisov here.
We love Grigor's playing style – a blend of dynamism and elegance – as well as his character. He embodies competitiveness and passion while maintaining humility both on and off the court. Simultaneously, Grigor consistently supports various charities through his own foundation. All these qualities mirror our aspirations as a company and shape our ethos as individuals. You can learn more about the reasons for choosing Grigor as our global brand ambassador by our co-founder and CEO Hristo Borisov here.
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